How do you like the new meme?
It' nicely counters the one
that started in the late seventies when AT&T encouraged customers
to "Reach out and touch someone," ie, run up that phone bill. Reaching
out was the treacly substitute for "Hey, you."
And after you'd reached out what then? Well, the next meme in line:
you shared.
BusinessSpeak
of the eighties showed up in meetings that began not with "I have
something to tell you," but with, "I have something to share with you."
Very
soon, All I Really Need To Know I Learned In Kindergarten became a
bestseller. The toddlerization of American was getting blatant. Who
would save us?
The terrible twos, it turns out. We've been in
pushback mode for about a year now, and it's leaking out of the media
diaper. But I don't care. Pushback conjures "I'm mad as hell and I'm
not going to take it anymore." In the face of creeping dhimmitude,
enough with reaching out and sharing ... the other kid has no intention
of reciprocating.
What comes after pushback?
Thursday, May 29, 2008
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